ABOUT ME

Hello! My name is Lorena Beccari, and I’m really happy you found your way to my site! Although we’ve never met, we already have at least one thing in common. You’re looking to buy or sell your home in Toronto, and I specialize in buying and selling homes, condos and lofts for personal use and investment in Toronto.

To tell you a little bit about myself – I’m a full time realtor. I’d say more than full time because I love what I do and when you love your work, it’s not work anymore; it’s dedication and passion.

I decided to build a career in this business after many years of investing in real estate for myself and my family. I’ve always been drawn to the whole process of finding that diamond in the rough and polishing it to a brilliant shine.

Whether it’s a first home, a condo or a loft that you are hoping to buy, I can offer you insights and guidance that only comes from really knowing properties from the inside out.

When I work with buyers, I can spot the good, the bad and the ugly, and have the super power to see beyond the most elaborate of home stagers. I know my way around construction sites and have learned what secrets lurk inside the walls (having personally torn down one or two!).

Prior to joining the profession, I worked as a designer and art director. I was involved in helping large and small organizations develop and market their brands. When we work together to sell your home, you will get the absolute best return on your most valuable investment because it will be marketed and presented to the highest standards.

Although experience and skill go a long way in purchasing and selling real estate, my greatest strength is helping you make the best real estate decisions. Buying or selling a home are both huge investments but they’re really so much more. Whether it’s your first, or your tenth real estate transaction, moving in or moving on, I’m there to guide you through some of life’s most thrilling and emotional adventures.

THE TEAM

My team is my brokerage. I work for a boutique company called Slate Realty, Inc..

We are small but mighty. A lot realtors will tell you that their association with big brokerages is an advantage to you, the client. Big companies have name recognition. While a branded name has cache, what really sets companies apart, is quality of service and the experience of their sales staff.

In real estate, I believe the advantages a small firm offers, far outweighs those of a large one. All brokerages in Ontario are legislated and held accountable to the same standards to ensure the consumer is protected. But while the same rules apply to everyone, the game is played differently.

At a small firm like Slate, there’s less overhead which means there are no sales quotas.

This allows us to be more client-focused. Everyone works collaboratively, sharing resources and information. The focus is on consulting over selling, aiding clients to make solid real estate decisions.

Being boutique is our advantage. It means our clients never compromise on quality of service and expertise.

SELLING A HOME

It takes a village to sell a property. Really! It’s easy enough to put a sign on the front lawn and post a listing on the Multiple Listing Service. This strategy will lead to a sale but not necessarily the best sale. Even in a heated market like Toronto, selling your home for top dollar and on your terms is a process. Most of the heavy lifting gets done before the property even hits the market.

When I sign on to help you sell your home or investment property, here’s what you can expect:

  • We will accurately determine the market value of your home

  • Build a strategy plan. In other words, offer dates aren’t always the way to go.

  • Staging. Let’s face it – every property can use a little (or lot) sprucing up.

  • Full colour photos of your home taken by a professional photographer (with a camera – not a phone).

  • A dedicated website with its own URL

  • A video featuring your home, shot and compiled by a professional videographer.

  • Exposure on major social media channels.

  • Professionally designed print materials about your home and hood.

  • Access to all our professional trades to fix those little (or big) things before hitting the market.

  • Targeted open houses to agents (who represent buyers dying to buy your house) and the public.

  • Laser sharp negotiating skills when those offers start pouring in.

  • Last but not least, a sign on your lawn and a listing on the MLS.

BUYING A HOME

Buying a home or an investment property is a great adventure. It’s fun and it’s exhilarating. It can also be stressful when the right one seems just beyond your grasp. It’s a process that calls for planning and diligence. I’ll help you make that plan and work towards attaining your goal of buying a property that’s exactly right for you.

Above all else, I value your business and I will work hard to earn it and keep it. Here’s a rundown of what you can expect when we work together to buy your new home. I will:

  • Guide you through the home-buying process and ensure you know what to expect every step of the way;

  • Provide insight into market trends of neighbourhoods you are considering;

  • Make you aware of issues that will impact your purchasing decision and future resale potential;

  • Ensure you receive all relevant listings that meet your criteria the same day they become available;

  • Screen properties before I show them to you in respect for your time;

  • Pass on sale prices of properties we have viewed as well as neighbourhood sales to compare how they stack up;

  • Provide information concerning closing costs, taxes and other relevant details;

  • Provide the support and advice of specialized professionals I have worked with over the years;

  • After the sale, provide a check list of how you can improve the market value of your new home down the road as well as periodic check ins to let you know changing market values of your home.

LET’S WORK TOGETHER

Whether you’re thinking about moving on from your current home or looking for something new, give me a call. I’ll make the whole process stress free and worthwhile.

GET IN TOUCH!

TORONTO MARKET REPORT

September 7, 2016 — Toronto Real Estate Board President Larry Cerqua announced that Greater Toronto Area REALTORS® reported a record 9,813 sales through TREB’s MLS® System in August 2016.

While this sales result was 23.5 per cent above the number of transactions reported for August 2015, it is important to note that the majority of sales are reported on working days and there were two additional working days in August 2016 compared to 2015. When the year-over-year discrepancy in working days is accounted for, the annual percentage change in sales is closer to 13 per cent.

“The conditions underlying strong demand for ownership housing remained in place, including a relatively strong regional economy, growth in average earnings and low borrowing costs. Unfortunately, we did not see any relief on the listings front, with the number of new listings down compared to last year. This situation continued to underpin very strong home price growth, irrespective of home type or area,” said Mr. Cerqua.

The MLS® Home Price Index (HPI) Composite Benchmark for August 2016 was up by 17.2 per cent on a year-over-year basis. Similarly, the average selling price for all home types combined was up by 17.7 per cent on an annual basis to $710,410. Both the MLS® HPI benchmarks and average prices for low-rise home types were up by double digits percentage-wise.

“Population in the GTA continues to grow. The resulting growth in households coupled with favourable economic conditions and low borrowing costs means that we remain on track for another record year for home sales. Against this backdrop, TREB will also be releasing new third-party research, and consumer and REALTOR® survey results throughout the fall and winter, with discussions focusing on foreign buying activity and issues affecting the supply of ownership housing,” said Jason Mercer, TREB’s Director of Market Analysis.

View the full report from the Toronto Real Estate Board here.

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Sales Growth between 2015-2016
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Price Increase between 2015-2016
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Active listings between 2015-2016

GET IN TOUCH

Selling or buying a home is fun and it’s exciting. But let’s face it, it’s also stressful. It’s a process and it demands solid planning. I’m here to help you make that plan and ensure that it ends with the most successful real estate transaction.

So whether you’re selling or buying, get in touch and let’s start planning.

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